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Honda Accord “Power”

Director: Malcolm Venville

Brand: Honda Accord

THE SYNOPSIS

Set against a completely CG backdrop, the new Accord maneuvers through a slideshow of powerful imagery. Using the digital city as a giant projector screen, Digital Domain used 3D virtual projectors to display the images in the background. This :30 commercial is one of three spots directed by Malcolm Venville for Rubin Postaer & Associates kicking off the new Accord campaign.