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Nike “Biomorph”

Director: David Rosenbaum

Brand: Nike

THE SYNOPSIS

When Nike looked to Mothership director David Rosenbaum for a piece that could launch its revolutionary new Flyknit technology, he delivered one as seamless as the shoe itself; a precise evolution of a foot and the natural extension thereof - a shoe that knits to the athlete like a symbiotic skin and helps him to leave his mark. Digital Domain realized the concept with sleek, anatomical visuals.

Creative Director
Andy Walker

VFX Supervisor
Aladino Debert