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Client: Chrysler


Researching a new vehicle should go beyond the showroom, reviews and looking under the hood. To truly know what you’re getting when you purchase a new car, you need to research the factory that builds it. Leveraging the patented technology behind Google Street View, we developed interactive elements throughout the Chrysler manufacturing plant. We gave viewers the opportunity to jump to various points in the assembly line to see for themselves the technology and craftsmanship behind their next car.