Directed by: Carl Erik Rinsch
OverviewDirector Carl Erik Rinsch and Wieden + Kennedy tapped Digital Domain for a cinematic-feeling :60 spot for Dodge that envisions what the future holds for those who love to drive. Digital Domain artists worked closely with longtime collaborator Rinsch to design the look, color, tone and feel of the futuristic world, which includes holograms, fantasy gestural user interfaces and obsequious robotic entities.
Production Company: RSA
Agency: Wieden & Kennedy – Portland