Heineken "Beer Run"
Directed by: David Fincher
OverviewIn this one-time Super Bowl spot directed by David Fincher for Weiden & Kennedy - Amsterdam, Digital Domain created CG crowds - along with their shadows and reflections - and seamlessly weaved them into live action footage. In addition, one entirely digital shot features a virtual camera swooping over a photorealistic city to reveal the massive crowd gathering below.
Production Company: Anonymous Content
Agency: Wieden & Kennedy – Amsterdam